Like I said in my previous blog post, this whole website is gearing towards blogging. The reason I decided to focus on this niche, is because I became fascinated with the power of blogging.

So, from now on, even thought I know a lot of things about other aspects of online business, we will be dealing more on blogging. My goal is to help people appreciate it more, use it for their own good, and become good at blogging.

To start this journey, I’d like to refresh you readers, of the few blogging terms to exercise your vocabulary. This is going to be brief, a very short blog post that won’t eat much of your time.

The key take-away? Once you understand these key elements, you can enter into any conversation about blogging.

Conversation About Blogging

What is a Blog?

There’s a long story about blogging, but since I hate redundancy, I’d like to go straight into discussing what’s really important.

Blog is short for weblog, which simply means a series of online posts presented in a reverse chronological order. Some people use it like a diary posting events in their lives, while companies use it as a series of updates for their employees or customers to consume.

Usually, blogs are text posts. But recently, it has evolved into photo blogs, and then video blogs called “vlogs”.

The online entrepreneurs, a blog is an important marketing tool because, it is loved both by human readers and the search engines like Google.

The reason is, with its being dynamic, blogs are deemed to contain fresh information as opposed to old type of websites that are mostly static in nature.

The Technical Side of Blogging

Technical Side of BloggingIf you are setting up a blog, you will need a platform, a web host, and a domain name.

  1. A blogging platform is a computer software program that allows you to write post, publish your post, and also update your blog. It is also what you use in designing the look of your blog, from color scheme to font size.
  2. The web host is sort of like a virtual filing cabinet, usually a powerful computer running as a server, where your blog is stored. Your computer communicates with the web host when you upload or edit a post. It is also the one that’s responding when someone wants to view your website in an internet browser.
  3. The domain name is the Internet address of your blog, and usually ends in “dot com” or “dot net”.

For a comprehensive (yet easy-to-learn) lessons on this technical side of blogging, I suggest you sign-up in the opt-form on the left, to get access to a 10 free video lessons on blogging.

Blogging vs. Vlogging

Vlogging or video blogging, is catching up in popularity with the traditional text blogging.

The reason is, a lot of people like watching videos instead of reading text or articles. Video sharing websites like YouTube skyrocketed in popularity, and a significant number of people hang out there.

With this, beginners sometimes find themselves confused of what to use. Is it blogging, or vlogging?

It all depends on what medium you are comfortable using. If you are the type of person who is a “camera shy”, then it is better to go for blogging. By just writing text articles, you can express your thoughts online.

But if appearing in front of a camera is okay with you, then go for vlogging.

Blogging vs Vlogging

My Personal Preference

I prefer blogging over vlogging.

It’s not that I am a “camera shy” person, I prefer text posting over video blogging because, there are audiences of my blog that are residing in countries where Internet connection is slow.

Slow InternetWhen Internet is slow, videos are not ideal to watch.

The reality is, even if the advanced countries are boasting they now enjoy high speed internet like LTE, the rest of the world particularly the less developed countries are still in 3G or 2G internet.

So, I take those realities into consideration, the reason I prefer to do blogging instead of vlogging.


Now that you know what a blog is, what a blogging platform is, and what domain name and hosts are, you are now ready to join me in a journey where I discuss more about cashing in your passion through blogging.

See you in my next blog posts!

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