If It Weren’t For The Internet…

If it weren’t for the Internet, I would have quit doing network marketing. This may be a bold statement and I am going to expound here why. After reading this article, you will have enough knowledge of the state of this industry and why this has become the next sensational business opportunity next to franchising.

A Mini-Franchise?

Mini franchise

One of my friends inside Wealthy Affiliate, a network of affiliate marketers building niche website, told me that the reason he stopped working in the network marketing niche is, he discovered that most marketers in this niche are not interested in creating own system and building own funnels.

He said, what network marketers look for are ready-made business systems. These include ready-made funnels composed of “done-for-your” lead capture pages and email follow-up series.

You know, this friend of mine is one of the most active coaches inside Wealthy Affiliate. Inside the community, we help people by coaching them on how to get started with an online business—how to create their own websites, etc.

This dawned on me that what most people do in our community can be compared to people building their own “mom and pop stores” out from scratch. Well, that route is good, and most big companies that you see today were once small businesses.

On the other hand, network marketing entrepreneurs can be compared to people who choose to buy a ready-made business system like a franchise…

You know, those businesses that were started and built by talented and creative individuals, that were later opened for duplication by interested entrepreneurs who are looking for a shortcut.

Scalability Spells The Difference


Right from the start, you can spot a business that’s destined for massive scaling.

I was looking at the business plan created by a friend who happens to be a manager of a popular fast food restaurant. I noticed the difference in the design compared to businesses started by my relatives who didn’t have educational and business background.

You know, how streamlined the production system is designed, and also the way crew should operate the system. It’s really different than how the solo entrepreneur design his business.

And with the equipments and procedures standardized, there comes scalability.

When you have a system like those of McDonald’s, it’s easy to duplicate the business to new locations. It’s easier to put a new branch or a new franchised business as you will just duplicate the original.

It’s the same with a network marketing business system. But unlike franchising that often cost millions of dollars to start with, for usually less than $100, you can get started immediately.

How Does A Network Marketing System Work?

The company got a revolutionary product and decided to market it using an unconventional marketing channel—network marketing. In this channel, instead of hiring sales people and paying for ads in print or TV, company pays the customers for telling others about the products.

You, as a customer can join the company and register as a distributor. You get the products from the company’s distribution channels at wholesale price and make a profit when you sell them to your own customers.

On top of that, you can register others to become distributors for the product or company you’re working with. For every sale they make, you earn a percentage called “overriding commission”.


What makes network marketing comparable to franchising is, instead of you coming up with your own product to market, the company has already done it for you including having an R&D. (Research & Development)

You, the distributor, can do your business using the company’s product name and trademark, just like in franchises. And in many cases today, distributors are provided with replicated websites and online marketing tools to make the selling job easier.

Also, there are many companies that handle shipping of the products to the customers. You don’t have to do such thing, all you do is promote and wait for your commission check.

Missing Those Good Old Days?

It’s weird to know that there are still network marketers who prefer to do business the old way.

One of my friends in network marketing has communicated with me recently asking if he can visit me in my house. I declined because, at the back of my mind I already knew what he’s up to.

He’s going to invite me to join a new network marketing business opportunity, probably a local one since their system is not that advanced, and will push me to do the same he’s doing…

  • Hosting meetings in friends’ houses to exlain the product and the business opportunity
  • Hauling products from the company’s business centers to customers’ houses
  • Traveling to different territories looking for new prospects and customers

These things are not pallatable to me so immediately I declined his asking if he could visit me because he has something to introduce. In the late 90’s, we were doing these kind of things because there was no Internet marketing back then. But today? No way!

I can now get customers using the Internet, just by using social media and blogging.


Network Marketing Business Online

We have come a long way to having these luxuries in online prospecting. Getting prospects for our products and business opportunities isn’t that hard anymore with the help of the Internet. So, why revert to doing the old style?

I don’t like the styles of the past, and perhaps the majority of you reading this don’t like it too. Like I said, if it weren’t for the Internet, I would have quit doing this business. Offline marketing is too much of a hassle, I don’t want to be stressed again.

Thanks for reading my article, if you have questions with regard to how and what system I am using to build my own network marketing business online, please let me know through the comments below.

Yours in progress,

Gomer Magtibay

Gomer Magtibay


  1. Tracy cole

    This sounds so exciting and adventurous. I feel tickled by the theme. What an amazingly talented writer you are!

    I’ve really enjoyed reading this article as you’ve provided us with lots of valuable information. I have always wanted to be an online networker, but i have fall victim of scammers until i got to know about wealthy affiliate. Thanks for yet another open secrets on this topic. This is an eye opener for me

    • Gomer

      You’re welcome, thanks for reading and leaving a comment. I owe Wealthy Affiliate all the things that I know now, including how to work on niche like network marketing on the Internet. 

  2. Chris

    I’ve been looking into some solid marketing training over the internet for the last couple of months but I have to be honest, most of it seems highly overpriced at best. 

    It seems you’re associated with low-cost training and courses, maybe I should come back to this website later to see what you’re up to. 

    • Gomer

      Thanks for your interest. Yes, there will be a lot of valuable stuffs I’m going to share in my next articles here. Some are direct from my own experience, while others are from the experts I’ve been following. Stay tuned!

  3. Topazdude

    Hey Gomer, kudos to you on this topic. Point blank, you are realistic on your review. I support your points 100%, because gone are those days when things are just annoying without the use of internet, when e-marketing and e-commerce is not really possible. I like this idea of using techniques in affiliate marketing in growing a network marketing business, and I think I found a buddy in you. I will visit this site of yours from time to time to see if there’s any development in your quest. 

    • Gomer

      Oh, yes! Don’t forget to drop by here when you’re online. I will be spilling some beans here, things that I learn from the top earners and gurus in the network marketing niche. Why pay them huge amount of money if I can spill to you some of their secrets?

  4. Dave Sweney

    An interesting first-person take on the state of making money these days. Most certainly, I can remember the Tupperware parties, the Mary Kay cosmetics, and some sort of pot and pan brand that many people were peddling in the old days from house party to house party.

    In our cupboard, we still have tons of Tupperware, actually. My wife ended up being her own customer, much to my chagrin. To this day, she changes out the pieces when they wear out and Tupperware backs up their products (at least in Germany). But as you say, things have changed.

    I would no more want to bang on doors or beg for someone hosting a party than I would shoot myself in the foot. It just is not a fun thing to do, especially in the age of the internet and online marketing. Limiting myself to a lock-step organization such as that is not something I will ever do again.

    There are such people that do want this, they may like the structure, the ability to sell things without much thinking (i.e. BFY programs), but that is not me and it sounds like it is not you. Good to know that I am not going crazy for NOT going back to that kind of business model, as it seems I am not alone! Great read, very entertaining, thanks!

    • Gomer

      Hi Dave, in my searching for information about you online, I remember noticing your background. You once tried working out a network marketing business, right? And then you found yourself doing pure internet marketing, am I right? You seem to be a well-experienced person, much like a veteran of this industry. Thanks for dropping by again here and sharing your wisdom.

  5. Todd Matthews

    There are many reasons I would go through online marketing rather than offline, but the stress and costs of production are huge there. Also, there’s always the risk of going under due to such high production costs. Here in the online world, we operate at far lesser losses and we can simply utilize trial and error over taking one big risk and going all in at any given time. To me, it’s far less stressful, much more creative, and a lot more fun. Can you see offline marketers, even local ones, turn online in the future? I know it’s 2019 and just about everyone has a website, but you’ll be surprised how many local companies do not and still market their products strictly offline. 

    • Gomer

      They may have a website, but the website is just there to educate people about the company’s products like a brochure. If you check the stats of their traffic, you will notice traffic is too low and probably they’re just members who already knew the company and its website. That’s the situation for most local companies, far behind what online companies are doing now, with websites that attract customers from the search engines and are functional e-commerce sites that take orders. 

  6. Selenity Jade

    I’m not very business savvy yet which is why I love reading articles like yours. I know affiliate marketing. I understand the multi-level marketing crap (sorry, I’m not a fan), I understand private labeling (with products, not services, not a fan of people buying a created system and selling it as if they created it and it’s supposedly unique. I prefer transparency). And now I actually got network marketing defined in a way that I understand! Woot! 

    Though I’m not interested in ‘franchising’, I do appreciate this great article. Thank you!

    • Gomer

      Actually, it’s a comparison although there’s no table detailing the comparison between network marketing and franchising. I guess, it is more easier to understand the concept by saying, “network marketing is a kind of ‘people’s franchise’ where distributors are being duplicated and not the branch stores”. 

  7. Peace

    Hi Gomer, 

    Really, if it weren’t for the internet, I would be stuck at a nine to five job, being bossed around by superiors or I would be my own boss, with a small store by the corner, tying to scratch in a dollar or two, while thinking of the rent and taxes. Or I would be a networking marketer, trying to rope others to carry the burden of wondering around looking for customers. 

    But, thank goodness for the internet, I get to work from home, I get to answer to myself and I get to make money with only clicks and no sweats. 

    • Gomer

      It’s good to hear stories of relief. I am looking forward to inspiring more and helping more people make the transition, from doing business offline to doing it all online.

  8. Brent

    You carefully wrote and explained this article and I must say that the message really got to me and my mind is open to hidden secrete to make it in affiliate marketing. I have had experiences, not a pleasant one from scammers but thankfully I got to be a member of wealthy affiliate through a close friend. Now I have hope and already I have seen the future is green on online business world with my hard work. Good job!

    • Gomer

      I acknowledge the presence here of my fellows from Wealthy Affiliate, and thank you for visiting and leaving a coment, Brent. I mentioned about WA here while sharing a story of a friend who after targeting network marketers for his WA invitation he discovered most network marketers don’t to be bothered creating their own funnels but instead, are looking for ready-made funnels. That’s what the first part of this article is all about.

  9. Seyi

    Hello, this I feel is so true considering the age we are in right which is the internet age.it has really made things very easy for us and it has also giving so many of us the interest in marketing, online marketing. I use to work in a bank before as a marketer and I know how stressful it can be to convince people to go for a particular product. Most of us won’t have consider Marketing if not for the internet.

    • Gomer

      Exactly! If it weren’t for the Internet, I would have just focused on building a traditional business and hope it grow big after a decade or two. But then, the Internet has encouraged me to dream again and dream bigger. With online network marketing’s unlimited potential, we are now unstoppable!

  10. Whitedove1

    I absolutely love what I read in this insightful article because it is full of great information. This is fascinating and interesting to me. This an interesting topic and it’s my joy coming across this after falling a victim to some network marketing. Internet has done a great job in building businesses. This article is an eye opener to succeed in both affiliates marketing and network marketing. I would love to bookmark your page and visit back. Thanks for the good write, it’s very informative 

    • Gomer

      Yes, please. It’s easy to bookmark this blog post, by just pressing on your computer’s keyboard CTRL + D. This is just the beginning, you will learn more from here in the coming blog posts.

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